Project: Motivation App (iOS & Android) – Research & Design
Role: Product/UX/UI Designer
Key Contributions:
– Conducted comprehensive competitive analysis of motivational and educational apps, identifying best practices,
user engagement strategies, and gaps in the market
– Designed user flows, wireframes, and interactive prototypes for key app sections, including onboarding, habit
tracking, daily motivation, and content discovery
– Developed visual design system, including typography, color palette, iconography, and UI components
– Implemented MVP-focused approach, prioritizing features with the highest user value and engagement potential
– Created high-fidelity mockups and design specifications for developers
– Prepared presentation materials for stakeholders to communicate research findings, design rationale, and
proposed solutions

Online Jewelry Shop in Romania
– Executing full UI redesign
– Creating and maintaining UI style guides
– Producing high-fidelity mockups for developers
– Collaborating with client, product manager, developers, and product owner on design ideas and prototypes
– Designing mobile and web interfaces
– Developing new features
– Conducting UI reviews to ensure implemented solutions match mockups

UX/UI Designer

MAIB

Chișinău

Self-service terminal Web design Mobile design Stakeholder alignment Cross-functional teamwork Developer collaboration High-fidelity mockups UI kits Brand consistency Usability Visual design UI prototyping Interaction design User flow design

– Designing user flows to ensure seamless navigation and user experience
– Developing interfaces and interaction prototypes that are visually appealing and intuitive
– Adhering to brand guidelines and UI kits to maintain a consistent look and feel
– Producing high-fidelity mockups to provide clear guidance to developers
– Collaborating with clients, product managers, developers, and product owners to align on design vision and
prototypes
– Designing and implementing mobile and web interfaces, as well as self-service terminals for a leading bank

Project #1 – Fully regulated TradFi & DeFi Platform for Security Tokens and Fractionalized NFTs
– Designing user flows to ensure smooth navigation
– Creating interfaces and interaction prototypes
– Following project brand guidelines and UI kits
– Producing high-fidelity mockups for developers
– Collaborating with client, product manager, developers, and product owner on design ideas and prototypes
– Designing mobile and web interfaces
– Creating design for a white-label platform
Project #2 – Website for community of Web3 entrepreneurs and investors
– Executing full UI redesign
– Building a design system from scratch
– Developing UI concepts and designs for mobile and web
– Producing high-fidelity mockups for developers
Project #3 – Corporate Website
– Gathering requirements and proposing new features to stakeholders
– Designing mobile and web interfaces
– Creating graphic user interface elements
– Developing and maintaining reusable template designs
Project #4 – Multi-brand online store with thousands of products for the whole family
– Creating interaction prototypes
Project #5 – Fully regulated investment platform for experienced and first-time investors
– Maintaining UI style guides
– Producing high-fidelity mockups for developers
– Designing new features

Project #1 – Landing page for blockchain calculator
– Creating and maintaining UI style guides
– Producing high-fidelity mockups for developers
– Designing mobile and web interfaces
– Executing full UI redesign
– Collaborating with client, product manager, developers, and product owner on design ideas and prototypes
Project #2 – Educational platform
– Following project brand guidelines and UI kits
– Designing new features
– Producing high-fidelity mockups for developers
– Designing graphic user interface elements
Project #3 – Germany online courses platform
– Maintaining UI style guides
– Designing and refining graphic elements of the UI
Project #4 – Online platform for gifts
– Following project brand guidelines and UI kits
– Creating and maintaining UI style guides

Craft and create design based on direction from Marketing and Product Team
– Collaborating closely with marketing and product teams
– Leading visual design for marketing and product campaigns
– Creating designs for social media, email campaigns, landing pages (product and sales), and presentations
– A/B testing marketing designs to optimize engagement and conversions
– Brainstorming new and creative approaches