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Marketing & Communications |
Campus & Community
Marketing | Social Content |
Events
Rotterdam, South Holland,
Netherlands

Energetic, people-first marketer with hands-on experience growing communities through on-campus promotion, event communication, and social content. Strong at approaching new people, building trust fast, and representing a brand consistently online and offline. Used to fast-paced execution, juggling multiple priorities, and bringing creative ideas to life with a high level of ownership.

Experience

Yul.ai
April 2025 - September 2025
Rotterdam, Netherlands

Community Growth Coordinator

• Owned day-to-day execution of community growth actions across LinkedIn, Instagram, TikTok, keeping a consistent brand voice
• Designed high-volume public-facing assets (social posts, landing pages, blog visuals) with fast turnaround
• Implemented website content + structure updates to improve clarity and user experience
• Supported brand visibility through content planning and platform- native creative formats

Erasmus Student Network
September 2022 - September 2024
Enschede, Netherlands

Active Member Marketing Committee

• Promoted student events to international audiences through clear, engaging social communication
• Created promotional materials using Canva and ensured consistent "look & feel" across posts
• Helped coordinate event promotion and ensured communications were easy to understand for diverse student groups
• Worked hands-on in student community settings (high energy, social environment)

University of Twente
February 2024 - May 2024
Enschede, Netherlands

Teacher Assistant Accounting

• Supported first-year students with university integration, guidance, and practical campus know-how
• Facilitated project groups, mediated small conflicts, and kept teams motivated and on track
• Built trust quickly with students by being approachable, social, and solution-oriented

Study Association Stress
March 2022 - July 2023
Enschede, Netherlands

Treasurer of Almanac Committee

• Managed budget responsibility for the yearbook production
• Produced a full annual publication (content + layout) using InDesign, combining creativity with planning discipline

University of Twente
September 2022 - February 2023
Enschede, Netherlands

Student Coach

• Helping first-year students with the Module integration and all the necessary information about how the faculty is coordinated
• Organizing and keeping under control the project groups, mediating the small conflicts that might appear
• Giving advice and solutions for questions of students regarding the university, helps understanding project assignments

Skills

• Social Media (IG/TikTok/LinkedIn)
• Online Content Creation
• Online Marketing
• Community Building / Student Engagement
• Canva
• WordPress Design
• Adobe Photoshop
• InDesign
• Framer
• Public Speaking
• Organization Skills
• Event Promotion & Coordination

Publications

• Social risks and opportunities of AI integration. Discrimination and privilege in AI use considering EU AI acts
  July 2024

• The foreign language effect on consumer decision-making and buying behavior among consumers in social food environments
  July 2025

Education

Rotterdam School of Management
Marketing Management
September 2024 - July 2025
Master of Science

University of Twente
International Business Administration
September 2021 - July 2024
Bachelor of Science

Universita di Trento
Economy and Management
September 2023 - February 2024
Exchange Semester