Masculin
Chișinău
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Education
2013 – 2015 Southampton Solent University: MA Marketing Management
This MA Marketing degree entailed working with different live clients, writing assignments, and conducting valuable primary and secondary research. The various modules completed include Principles of Marketing, Contemporary Strategic Marketing Management, E-Marketing Management, a Marketing Consultancy Project, and writing a dissertation.
My dissertation topic was titled “the impact of social media on branding image”. The key aim of the research was to establish how Southampton Solent University could implement social media in order to improve their brand image.
2008 – 2013 Oxford Brookes University: BA (Hons.) Business and Marketing Management
Courses included: Marketing, Management, Economy, Accounting, Business, Developing Personal Capabilities, Innovation, and Creativity.
2007 – 2008 Bellerbis College, Brighton: BA (foundation) Business Foundation
Main Courses: Business, Economy, English
1995 – 2007 Theoretical Lyceum of International Management
12 Classes (Basic Education)
Professional Skills
- Worked with various live clients at University, such as completing a consultancy project for Southampton Solent University and writing an e-marketing plan for Saint Barbe Museum.
- Conducted primary research for a potential new business (an App for Android), which entailed secondary research such as finding relevant market data and primary research such as conducting structured interviews.
- Experience in utilizing social media, conducting primary and secondary data to analyze the effect of social media on business performance.
- Acquired good time management skills and the ability to work quickly, but productively in a limited time frame.
- Gained skills in relation to working as a team and delegating tasks effectively.
- Able to communicate, write, and speak in 3 languages.
General Skills
- Communication skills – Completed various presentations, up to one hour long. Presented in front of the client in addition to key stakeholders for the consultancy project for Southampton Solent Business School.
- Teamwork skills – Active member for many projects during both Undergraduate and Postgraduate degrees, including the role of a market researcher for the consultancy project.
- Leadership skills – Took a leading role during the completion of a project for Integrated Marketing Communications Management, whereby the task was to develop a new product and how that would be marketed to an existing market. Allocated roles for everyone and ensured that the time deadlines were achieved.
Past Experience & Achievements
2024 AlexHost: Digital Marketing Manager
- Development of Marketing strategies and implementation
- Planning and optimization of budgets
- Analysis of the market, competitors, and their services
- Optimization and improvement of marketing indicators
- Email marketing
- SMM
2023 – 2024 Rokkada: Digital Marketing Manager
- Management of SMM and Design specialist
- Development of Marketing strategies and implementation
- Planning and optimization of budgets
- Analysis of the market, competitors, and their services
- Optimization and improvement of marketing indicators
- Increasing sales and reducing lead cost
- Advertising: Meta (Facebook, Instagram, Whatsapp)
- Email marketing
- Reports, plans, and forecasts, as well as analysis of sales results
2023 Viorica Cosmetic: E-commerce Specialist
- Management of a team: PPC Specialist, SMM Manager, Content Creator
- Management of freelancers: Website Admin, Designer, Influencers
- E-Commerce project development
2018 – 2023 Yucatech: Digital Marketing Manager
- Development of new products, projects on the market
- Development of strategies, ideas of product promotion, projects on the market
- Planning and optimization of budgets
- Analysis of the market, competitors, and their products
- Optimization and improvement of marketing indicators
- Increasing sales and reducing lead cost (CPL)
- Increasing traffic to the site (CTR, ROI, CPA, CPI)
- Context advertising Google AdWords, Facebook Ads
- SMM: Instagram, Facebook, Twitter
- Evaluation and analysis of the results of marketing effectiveness with Google Analytics
- Reports, plans, and forecasts, as well as analysis of sales results
- Reporting, analysis of product profitability
2016 – 2017 UPC MEDIA: Social Media Marketing Management
- Produced creative and eye-catching social media platforms advertisements to drive visitors to the company website and sign up for services.
- Communicated with clients on Social media to provide extra necessary information.
- Used statistical analysis to draw conclusions about marketing campaigns and make changes accordingly.
- Researched social media marketing channels, advertising opportunities, trends, and new features.
Pentru a vedea contactele candidatului este necesar să vă înregistrați și să achitați serviciul "Acces la baza de CV-uri".