Digital Communication Executive
A partner of Philip Morris Sales & Marketing is looking for a Digital Communication Executive.
Purpose of the job
You will be part of the Digital team responsible for the development and implementation of local digital communication strategy and programs that deliver the best-in-class, coherent, omnichannel experience to our adult consumers. We need your talent on board!
As a Digital Communication Executive, you will be:
• developing digital communication strategies and overseeing their implementation, namely managing content for digital channels and consumer communication (email, SMS, Viber, website content) from brief to execution
• managing search engine optimization and providing a content strategy to drive people to the website
• build direct 1-2-1 communication campaigns to inform adult customers about available services and provide hypercare via different digital channels
• develop a testing framework to further optimize our communication channel mix & frequency
• manage the volume and coherency of campaigns from customer perspective
• be taking part and leading chosen digital communication projects, such as segmentation, marketing automation scoring, etc.
• analyze available data and provide actionable insights for the team
• cooperate closely with internal and external stakeholders and agencies, work with other members of the communications and marketing team, to produce fully integrated omnichannel campaigns
WE ARE LOOKING TO RECRUIT A TEAM PLAYER WITH:
• good understanding of all aspects of digital communications
(preferably 2+ years of experience in content marketing, digital communication setup and optimization)
• hands-on experience in direct marketing (email, sms, Viber)
• ability to design logical multi-channel campaign flows (with business and technology in mind)
• knowledge about the customer journey, lifecycle, and value management
• ability to challenge the status quo and take ownership for results
• attention to detail, project management skills and experience in a fast-pace environment
• English with a professional proficiency – it’s our everyday working tool. Russian and Romanian – fluent.
What we offer:
• You will work in truly international environment;
• You will get unique development opportunities;
• You will enjoy building your network among highly professional colleagues;
• You will get competitive level of compensation & social package.