Viorica Cosmetic is the biggest producer of cosmetics and perfumery in the Republic of Moldova. The enterprise has recently been acquired by a private investor and underwent an investment program, and is now actively growing in Moldova and beyond (Romania, Czech Republic, Africa).
We are looking for a smart and enthusiastic individual to become our technical marketer.
About the role:
- Work with appropriate IT providers to build, and then administer, IT solutions aimed at managing customer relations – collect and store customer data, offer a loyalty program, and market to our customer database via SMS, eMail and mail.
- Loyalty program: design the working principle, find an appropriate IT solution provider, and implement a state-of-the-art customer loyalty program for use in Viorica Stores. Administer and optimize the loyalty program.
- Direct marketing: define the requirements and find an appropriate IT solution, which could be effectively used to perform direct marketing campaigns to our customer database via SMS, eMail and mail.
- Develop and run direct marketing campaigns to our database of clients; employ personalization and customer segmentation to improve the effectiveness of the campaigns. Numerically measure campaign effectiveness.
- Additionally, run PPC ads on Google, Youtube, Facebook, Instagram. Plan, launch, split-test, monitor and measure effectiveness of campaigns.
ATTENTION! Prior experience and expertise in working with PPC advertising, database marketing or designing loyalty programs is welcomed, but it is NOT a requirement for this job to be an expert in these fields. More importantly, we are looking for smart people with high in-depth self-learning ability, and a systems and analytical mindset. Ability to work with numbers and some statistical skills are also necessary.
This is a unique opportunity to start from the ground up and lead a new operational direction within the company. Other Perks include:
- Competitive salary + bonuses
- The company provides a budget for learning and professional self-improvement
- Working within a collective of smart young professionals towards achieving international success
Email us your CV to firstname.lastname@example.org
Selected candidates will be invited for an interview.